It’s Bagels x GAP

Soho, London

A high-energy in-store activation celebrating the It’s Bagels x GAP collaboration. Guests were gifted co-branded hoodies and invited to personalise them at a live customisation station, with a DJ, drinks and bagels creating a fun, upbeat atmosphere. Bespoke branding extended across hoodies, T-shirts, totes, coffee cups and bagel wraps, alongside specially curated goodie bags.

Creative production · Brand collaboration · Live personalisation · Guest experience · Gifting · Event delivery